In China, Pernod Ricard leads the way among all international wines and spirits groups. Key brands such as Chivas Regal, Martell and Royal Salute were introduced into the country over two decades ago, since then they have grown to become China's leading portfolio of imported spirits. The acquisition of Allied Domecq and Vin & Sprit further consolidated Pernod Ricard's leadership in China with the addition of Ballantine's, Mumm, Perrier-Jou?t, Beefeater, Kahlúa and Malibu in 2005, and most recently Absolut vodka to the already strong brand portfolio. As Pernod Ricard continues to enjoy healthy growth of its business and key brands in China, it is also committed to contributing to China's sustainable development. Since the launch of a nationwide anti-drink-driving public education campaign in 2005, Pernod Ricard China has achieved significant results in terms of raising public awareness about the dangers of drink-driving. Pernod Ricard China has also been continuously contributing to the country's arts and culture education as well as cultural exchange between China and countries around the world through initiatives such as hosting "Martell Artists of the Year" for seven consecutive years and establishing the "Martell Art Fund" in partnership with the academies and organizations of fine arts.