Gemba provides Insight, Strategy and Communications to the sport and entertainment industry, and organisations who invest in the industry. Powered by a global consumer insights program that is currently operating in 14 markets, Gemba provides research and marketing solutions to some of the world’s leading sport and entertainment organisations, and to blue chip brands. Sport and entertainment clients include World Rugby, Village Roadshow Films and Tennis Australia. Brand clients include Coca-Cola, Nike, Mondelez (Kraft & Cadbury), Toyota and McDonald’s.

Along with Gemba’s insights program that explores human relationships with sport and entertainment, Gemba also delivers world-class business and brand strategy for governments, sporting organisations, sponsors and brands in the sport and entertainment industry and offers unrivalled expertise in planning, development and execution of compelling marketing campaigns for some of the biggest brands in global sport and entertainment. Gemba’s Communications Division brings insight and strategy to life to connect brands with fans through shared passion.

Gemba has offices in Shanghai, Dublin, Sydney, Melbourne and Auckland.