| (Shanghai) June 30, 2009- China's first
Boost Juice Bar - an Aussie favorite - is coming to
Shanghai today! Located next to China's premier shopping street,
East Nanjing Road, across from the Royal Meridien Hotel, the first
Boost Juice Bar will feature the same delicious and healthy
smoothies, juices, snacks and cool decor that has brought it global
acclaim. |
 |
Founder Janine Allis launched the brand in Adelaide, Australia in
2000. The Boost concept and menu items contribute to a healthy
lifestyle which quickly made Boost one of Australia's most loved
and recognized brands. People from all over the world are
responding just as enthusiastically. Boost has over 230
stores operating in 15 countries today.
In China, to ensure the same great taste and quality that has
made Boost such a success, all Boost products are 100% Natural and
98% Fat Free with no artificial colors or flavors.
"With favorites like Mango Magic and Tropical Storm we are proud
to be bringing Boost's "Love Life" culture to China along
with great tasting smoothies, fresh Juices and snacks for the first
time", says David Keir, the Master Franchisee for Boost Juice in
Shanghai. Please be on the lookout for more stores to come.
For the latest news about Boost in Shanghai please visit our China
website at: www.boostjuicebars.cn
For further information or interviews, please
contact:
Evan Chase - +86 (21) 6437 4730
Evan.chase@dashbrands.com