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28th September 2009

Australia China Business Awards 2009

acba1

 Australia China Business Awards ACBA:09

The 17th annual AustCham Australia-China Business Awards (ACBA:09), recognizing and celebrating excellence of Australian business across Greater China, are underway for 2009. These awards have grown in stature over the years, to now be recognised as a high profile celebration of Australian business success across Greater China and Australia.

ACBA:09 is jointly organised by the Australian Chambers of Commerce (AustCham) in Beijing, Hong Kong/Macau and Shanghai. To commemorate the 60th Anniversary of the founding of the People's Republic of China the 2009 Gala Award Presentation will be hosted in Beijing.

Winners and sponsor acknowledgment of the ACBA:09 will be announced at a black-tie gala presentation dinner on Thursday 3 December 2009 in Beijing.

Sponsors of ACBA:09 will benefit from participation in an extensive promotional campaign that reaches media, government and key business decision makers across Greater China and in Australia. The Sponsorship opportunities available for 2009 offer your company great exposure. Packages include a range of benefits, such as free tickets and VIP seating! Please see below for detailed inclusions.

Embracing Greater China
To celebrate key international events in China, the Awards will develop by rotating host duties across the three leading AustCham's in China: Beijing in 2009 (60th anniversary celebrations); Shanghai in 2010 (Expo 2010); and back to Hong Kong in 2011. This represents the growing cooperation amongst the Chambers and the realities of our members as they continue to expand operations throughout Greater China.

AustCham agrees to highlight and showcase the sponsors as outlined below but will also consider special branding requests from Sponsors. We would welcome the opportunity to work with you to identify your own requirements and to devise benefits of specific value to your organisation.

2009 sees AustCham introduce a new award category - the 'People's Choice Award'. This award allows the public to vote online for who best represents Australian business in China.

Special Guests
Several very high level guests are invited to attend the Awards gala each year and Sponsors are asked to nominate a high level guest they would like to see invited. In addition, we will be joined on the night by His Excellency Mr Geoff Raby, the Australian Ambassador to the Peoples' Republic of China as well as all China based Australian Consuls General and Austrade Senior Trade Commissioners.

The Award Goes to...
Sponsorship is being sought for naming rights of the following Awards in 2009, 2010 and 2011, offering a unique branding opportunity across Greater China.  Sponsorship is per year and discounted when a company commits sponsorship for three years, across three cities. The six judged award categories are:

  • The [Sponsor name] BUSINESS EXCELLENCE Large Companies (>100 employees

Recognises an Australian business, with more than 100 employees, that has demonstrated the most outstanding performance in Greater China.

One year commitment and exposure (2009)        100,000rmb
Three year commitment and exposure (2009 -11)      240,000rmb (80,000rmb payable per year)

  • The [Sponsor name] BUSINESS EXCELLENCE SME's (<100 employees)

Recognises an Australian business, with fewer than 100 employees, that has demonstrated the most outstanding performance in Greater China.

One year commitment and exposure (2009)              80,000rmb
Three year commitment and exposure (2009 -11)     180,000rmb (60,000rmb payable per year)

  • The [Sponsor name] BUSINESS ENTREPRENEURIAL (>50 employees)

Recognises an Australian business, with more than 50 employees, that has demonstrated entrepreneurial excellence in Greater China.

One year commitment and exposure (2009)               80,000rmb
Three year commitment and exposure (2009 -11)      180,000rmb (60,000rmb payable per year)

  • The [Sponsor name] BUSINESS INNOVATION

Recognises an Australian business whose significant innovation has resulted in the successful development of opportunities in Greater China.

One year commitment and exposure (2009)                 80,000rmb
Three year commitment and exposure (2009 -11)        180,000rmb (60,000rmb payable per year)

  • The [Sponsor name] BUSINESS PROMOTION

Recognises a local business in Greater China that has shown excellence in promoting or marketing an Australian product or service.

One year commitment and exposure (2009)                  80,000rmb
Three year commitment and exposure (2009 -11)         180,000rmb (60,000rmb payable per year)

  • The [Sponsor name] SUSTAINABLE DEVELOPMENT

Recognises the successful implementation of sustainable development programmes and processes by an Australian company in Greater China.

One year commitment and exposure (2009)                  80,000rmb
Three year commitment and exposure (2009 -11)         180,000rmb (60,000rmb payable per year) 

NEW CATEGORY - VOTE ONLINE

  • The [Sponsor name] PEOPLE'S CHOICE AWARD

Recognises the Finalist that the Australia China community believes has contributed most to Australian business across Greater China.

One year commitment and exposure (2009)                  80,000rmb
Three year commitment and exposure (2009 -11)         180,000rmb (60,000rmb payable per year).

Sponsorship Opportunities/Investment Benefits

The following benefits are offered to each Award sponsor:

 Branding and Profile

  • Award naming rights for 2009-11 i.e. the Austrade Business Excellence Award - Large Company Award
  • First right of refusal for 20012-15
  • Year-long profile throughout Greater China on ACBA website and individual (3) AustCham websites
  • VIP Seating at Head Table (if desired)
  • Listing throughout promotional materials (print and electronic)
  • Display of corporate name and logo in Gala venue

 

Media and Promotions

  • Credit and recognition of sponsorship on all media releases distributed for the event in both Greater China and Australia
  • Corporate profile with credit and photographs in colour magazine, austcham news, in the lead up to and following the event

On the Night

  • Recognition of corporate logo in any film or footage created for the event pertaining to the specific Award sponsored
  • Recognition of corporate logo on the program/menu
  • Complimentary invitation for one company representative at a VIP Table with a guest [2 people]
  • One complimentary table of ten for Business Excellence (Large Companies) Award Sponsor
  • One complimentary half table for all other Business Award Sponsors
  • Recognition as Award sponsor by the MC
  • Stage presence at the Award presentation
  • Priority booking for additional places at the Awards event

Post Awards

  • Year-long profile throughout Greater China via the workplace presentations and Awards road show
  • Photos of Gala Post Event

AustCham will also consider special branding requests from sponsors.

Sponsors of any Award in 2009-11 are granted the first right of refusal on the sponsorship for the same Award for the following three year period, on terms to be agreed.

The Awards Presentation

A short-listed group of Finalists in each category will be promoted in the lead up to the Awards Gala through a range of mediums. On Thursday 3 December 2009, winners of the ACBA:09 will be announced during a gala presentation in Beijing. The names of winners are kept under wraps and only announced on the night during an 'Oscars-style' presentation of all Finalists. This year Stephen McDonnell, ABC Chief Correspondent, will MC the Awards.

AustCham is also pleased to partner with a number of supporting companies on the night including companies that provide beverages, air travel, accommodation, audio visual support and so on. We recognise these sponsors by adding their logos to promotional flyers, the Awards website and the evening's programme and they are also recognised by the MC on the night

For the Winners the Red Carpet Continues

In the six months following the Awards night, AustCham will conduct 'workplace presentations' to the winners in their places of work so that employees and customers may share in the Award.  Award Sponsors will also be asked to participate in the workplace presentation for their sponsored award.

In previous years special guests have attended and re-presented awards in recipients' places of work including Her Excellency Prof Marie Bashir AC, Governor of NSW in Sydney as well as the Australian Ambassador in Beijing.

Media Relations

The Australia-China Business Awards attract significant media coverage in greater China, Australia and around the region.  AustCham will continue to build on media relations with the support of both Media Monitors and Business News Wire as supporting sponsors.

AustCham will be maximising media coverage in the mainland and with Australia based media. Substantial coverage of the Awards is also included in AustCham's colour monthly newsmagazine austcham news before and after the event.

The Australian based publication Australia-China Connections will be following the Awards programme and will highlight the Finalists and then winners in a special report.

China International Business will feature a half page 4-color advert in their monthly magazine, and will feature a banner advert in their online newsletter.

In addition, each Chamber will promote the Awards to relevant media within its jurisdiction.

About AustCham

AustCham Beijing      www.austcham.org

Founded in Beijing in 1996, The China-Australia Chamber of Commerce's (AustCham Beijing) overriding goal is to Advance Australian Business in China. It functions to provide members with the information, resources and contacts they need to succeed in China. The Chamber maintains a good working relationship with the Australian Embassy and with the various Australian government departments in China. AustCham is a non-profit organisation which operates independently from government. It is funded entirely by our membership and Chamber activities. Together with our sister AustCham's, we work to promote strong trade and investment links between Australia and China.

AustCham Hong Kong and Macau   www.austcham.com.hk

By way of background AustCham in Hong Kong and Macau is the largest Australian chamber outside Australia and the second largest international chamber in Hong Kong, reflecting the growing strength of Australian business in Greater China. Over the past 21 years AustCham has grown to over 1,100 corporate members and it now represents more than 750 Australian and local companies and a community of about 55,000.

AustCham Shanghai www.austchamshanghai.com

Founded in 1994 AustCham Shanghai has grown to be the lead Australia China business organisation in Shanghai and works on behalf of over 240 corporate members. Operating on a non-partisan, non-profit-making basis, the Chamber is funded by membership subscriptions, sponsorship and activities. It annually makes a significant donation to a variety of PRC community outreach projects.