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2019/06/17
  • Tech & E-Commerce

Is WeChat Work Right For You? A 6-Step Guide To Making a Decision

You have probably heard about WeChat Work, the app created by Tencent for work purposes. This app can bring multiple benefits to brands, including better control over internal and external communication, integrating external software and apps, and consolidating multiple business operations within one single touchpoint. While WeChat work can be beneficial, each company is different, and WeChat Work cannot be deployed the same way.

How can you figure out what the right approach is for your company? Should you run all your business operations within WeChat Work or only part of it? Should it be implemented at the feature level or department level? If this is something you have mulled over, you are in luck. To answer these questions, IT Consultis have created a 6-step guide for your decision-making process and to understand how WeChat work can bring value to your business.

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1. Identify Your Internal Business Needs and Processes

The first step consists of precisely mapping your current situation understanding the strengths and needs of all your units. Although this operation can be a timely process, especially for larger companies, the benefits of a thorough self-evaluation can go further beyond just WeChat Work matter, and constitute a basis for your further improvements.

2. Current Assessment of Tools (Who Is Using the Tools and How They Are Used)

The second step to take is to do an assessment of the tools your company is currently using for conducting the internal procedures outlined in step 1. What are the names of the tools and what purposes do they provide in each process? Are they being leveraged to their full potential? Do people using these tools understand them in full? Do your internal tools align with the goals you have set in step one?

3. Gap Analysis

A Gap analysis relies on three main questions:

  1. Where are we
  2. Where we wish we were
  3. How to fill the gap

At this step of the process, you should be all clear about the current situation - where we are - and the goals your business needs to pursue - where we wish we were. What remains is setting a comprehensive plan to bridge the gap.

4. Run a Pilot (By Tool or By Department)

Before diving into a full implementation plan, it makes sense to test the water, and one way to do this is to run a pilot to figure out if WeChat Work actually is the right tool for your company.

5. Gather Feedback and Begin Evaluation

After completing the pilot, it is time to collect the results, consolidate, and start the evaluation. This is usually when you can start detecting new gaps and possibilities. For example, you might have found out that your pilot did not meet your expectations and could not replace a specific tool.

6. Decide, Communicate and Execute!

Once you have explored and assessed all the possible functions, and conducted the necessary steps outlined above, it is time to make a decision and plan the official execution.


Read the full article here.